Episode 43: How to Grow Your Email List and Diversify Your Marketing
Are you relying too much on social media to grow your business? What would you do if your favorite platform disappeared overnight?
This year, a big theme among businesses - large and small alike - is how to diversify our marketing strategies. One of the easiest and most cost-effective ways to do this is by having a robust email marketing strategy.
This week, we’re talking about how to build and grow your email list effectively. From leveraging lead magnets to enhancing your email opt-in strategies, you’ll learn why email marketing should be a critical component of your marketing and how it can lead to better conversions but also opportunities to diversify your income.
Episode Highlights:
Importance of diversifying marketing strategies amid volatility in the social media world
How to build and grow an effective email list
Benefits of lead magnets and tips for creating one
Exploring alternative marketing strategies like SEO and long-form content
Consideration of other revenue streams, including passive income and affiliate marketing
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Resources Mentioned:
Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - Heidi@heidijschmidt.com
