Episode 5: Bad Social Media Habits to Break

Written By Heidi Schmidt

We all know about those social media “best practices” right? 

Some of them…that we’re hanging onto might be a bit dated and are hindering our reach and engagement online. These are what I call marketing bad habits. And we all have them.

We all think we know everything when it comes to marketing our businesses best, but sometimes, what we think is best is doing more harm than good. Like - why are you still following your sister's best friend on your business account? Or your 13-year-old cousin. You know, bad habits like that. 

Similarly, let’s talk about not just marketing ourselves on social media - it’s 2024, let’s talk about having a multi-channel approach. Because some business are still expecting BIG things but only marketing on one channel and that just doesn’t cut it when you’re talking about rented space. 

This week, we’re discussing bad habits to break so you can improve your marketing, connect with your audience authentically, and achieve the results you want to see. 

Highlights

  • Why you should better curate your following and stop following old college roommates and family members. 

  • Why posting and ghosting doesn’t cut it anymore

  • How to get over the perfection complex and why letting perfect be the enemy of good is hindering your marketing efforts. 

  • Why in 2024 you need a multi-channel approach. 

I would LOVE your feedback! If there’s something you want to learn or hear more about, I’d love to hear from you! Send me an email to heidi(at)heidijschmidt.com. Also, podcasts grow thanks to listeners like you - share your thoughts in a review so more people can find this podcast! 

Connect With Me 

Heidi Schmidt https://www.heidijschmidt.com
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Episode 6: Marketing Isn’t Your Sales Team (and other business lies)
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Episode 4: How to Avoid Content Creation Burnout on Social Media