Episode 35: How to Elevate Your LinkedIn Strategy with Short-Form Video

Written By Heidi Schmidt

Ready to take your LinkedIn game to the next level? Short-form videos are making their way to the professional networking platform that every B2B client of mine has a presence on. My question is, are you ready to add video to YOUR LinkedIn Strategy?

With video views on LinkedIn booming, this episode discusses how you can get noticed on the platform through short-form video and the essentials of creating killer short-form videos tailored for LinkedIn’s unique audience. 

Find out why keeping your videos under two minutes is a must and how to nail that clear audio and snappy pace. From sharing conference highlights to giving a peek behind the scenes at work, you’ll discover what kinds of content really engages with your LinkedIn audience.

Whether you’re flying solo or running a big business, this episode is packed with practical strategies to help you nail your video marketing on LinkedIn. You’ll be all set to captivate your audience and expand your network like a pro.

Episode Highlights:

  • The lowdown on why short-form video is becoming a big deal on LinkedIn.

  • Tips for making engaging LinkedIn videos, like keeping them short and adding subtitles.

  • How to easily repurpose content from Instagram and TikTok for LinkedIn.

  • How tools like Descript and CastMagic can simplify video making.

  • Why knowing your audience is key to LinkedIn success.

Be sure to subscribe to the podcast to get the expert tips you need to stop the scroll and start engaging your audience! Love what you hear? Leave a review for the podcast so other business owners can find us! 

Resources Mentioned

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Connect with me:


Heidi Schmidt https://www.heidijschmidt.com
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Episode 36: Essential Social Media Ad Strategies featuring Carol Kabaale 
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Episode 34: Increasing Revenue with Strategies Beyond Social Media Featuring Cat Valverde